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Sync deals: how to get your music played on TV

Effective sync deals have launched many artists’ careers. A sync deal is an agreement between the license holder of a song and a television company, video game maker or advertiser who wants to include that song as a soundtrack or use it in their media. As a way to get your music out to a bigger and more diverse audience, not much beats this method. But how do you go about securing a sync deal? Full story